Legal

Privacy Policy

Last updated: [MONTH DAY, YEAR]

Last updated: (“Luxe Intimates,” “we,” “us,” or “our“)
operates the Luxe Intimates mobile application and this website (collectively, the “Services“).
This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our Services.

1. Information we collect

Information you provide

Account information when you sign in with Apple: name, email address (when shared by Apple), and Apple account identifier.
Photos you upload for virtual try-on (face, full-body, or feet, depending on the feature). Images are used to generate try-on previews and may be stored on your device and in your account profile for your convenience.
Shopping activity such as items saved to Keepsakes, bag contents, and order-related information when you checkout through our commerce partners.
Communications when you contact us (email, contact form, or support requests).

Information collected automatically

Device identifiers used to manage try-on allowances and personalize your experience.
App usage data (screens viewed, features used) to improve the Services.
Standard log data on our website (IP address, browser type, pages visited).

2. How we use your information

Provide and operate the app, including virtual try-on, stylist recommendations, and cart reminders.
Authenticate you through third-party identity providers (we do not store passwords).
Send service emails such as saved-cart reminders and account-related notices, where you have opted in or where permitted by law.
Administer Intimates Rewards and promotional offers tied to your account.
Improve security, prevent fraud, and comply with legal obligations.

3. Virtual try-on and third-party AI services

Virtual try-on features may send images you upload to third-party processing partners to generate previews.
These providers process data according to their own terms and privacy policies. We request only the data
necessary to perform the try-on you initiate.

4. How we share information

We do not sell your personal information. We may share information with:

Apple when you choose Sign in with Apple.
Commerce platforms (e.g., Shopify) to fulfill orders you place through linked checkout.
Service providers that host our infrastructure, send email, or provide analytics — under contractual confidentiality obligations.
Legal authorities when required by law or to protect rights, safety, and security.

5. Data retention

We retain account and Keepsakes data while your account is active. Photos you upload may be archived or
securely deleted through in-app controls. You may request deletion of your account data by contacting us.

6. Your choices and rights

Manage or delete uploaded photos in the app Keepsakes / profile area.
Sign out or disconnect by using your device or provider account settings.
Opt out of marketing emails using the unsubscribe link in any promotional message.
Depending on your location, you may have rights to access, correct, delete, or port your data — contact us to exercise these rights.

7. Security

We use industry-standard measures to protect data in transit and at rest. No method of transmission over
the Internet is 100% secure; we encourage strong device security and use of trusted sign-in providers.

8. Children

Our Services are intended for adults. We do not knowingly collect personal information from anyone under
18. Contact us if you believe we have collected such information.

9. International users

If you access the Services from outside United States, your information may be processed in
United States or other locations where our providers operate.

10. Changes to this policy

We may update this Privacy Policy from time to time. We will post the revised version on this page and
update the “Last updated” date. Continued use of the Services after changes constitutes acceptance.

11. Advertising and Google AdSense

This website may display advertisements served by Google AdSense and other advertising partners.
Ad partners may use cookies, device identifiers, and similar technologies to show ads, measure performance, and limit
how often you see the same ad. In the European Economic Area, the United Kingdom, and Switzerland, we use a
Google-certified Consent Management Platform (CMP) so you can accept or decline personalized advertising
before those cookies are set, where required by law.

Publisher ID: our site is authorized for Google ads via ads.txt at the site root.
Your choices: you can manage ad personalization in Google Ads Settings and opt out of certain third-party cookies at aboutads.info (US) or youronlinechoices.eu (EU).
Data shared with Google: page URL, approximate location derived from IP, browser type, and ad interaction events — as described in Google’s Privacy Policy.

We do not sell your personal information. Advertising data is used to fund site operations and keep core shopping
features available to guests without a paid membership.

12. Customer support (Zendesk)

If you contact us through our Zendesk Help Center or by email for support, we collect the information you
provide in tickets (such as your email, message content, and attachments) to resolve your request.
Our Help Center Privacy Policy
describes support-specific practices, cookies on the Help Center, and how Zendesk processes data on our behalf.

13. Contact us

Last updated:
Email:
Address: 2722 Erie Ave Ste 219 PMB 555205
Website contact form: Contact page
Help Center: [ZENDESK HELP CENTER URL]